Vidalytics vs Voomly
Pick Vidalytics if the video has to sell to paid traffic and you need to prove the sale; pick Voomly if you want cheap, marketing-shaped video funnels and can live without scoring a test on the sale.
By Marcus Vale, Lead reviewer. Reviewed by the VSLBench editorial desk. Last updated 24 September 2026, and rechecked with prices every 90 days.
You are down to two, and they start from the same raw material, video, then head in opposite directions. Vidalytics and Voomly both host your files, both wrap them in a brandable player, and both put a form or a call to action inside the video. Line them up on a features grid and they look like rivals. Watch what each is built to do after the play button, and they pull apart.
This site judges video tools through a direct-response lens: does the player move viewers past the pitch, and can you prove which traffic bought. On that test Vidalytics is the specialist. It is built for the video sales letter: smart autoplay, resume play, timed CTAs and play gates on the front end, and on the back end a second-by-second engagement graph, buyer-versus-non-buyer segmentation, revenue tracking, native split tests scored on sales, and a pipe that passes watch behaviour to Meta and Google so you can retarget the people who watched but did not buy.
Voomly answers a different question: how do I turn a video into a marketing funnel cheaply. Made by Voomly LLC, the team behind Doodly and Toonly, it is genuinely more marketing-shaped than most hosts at its price. An in-video squeeze player captures emails, an Interactive Video Closer adds surveys, lockers and CTAs, and branching in-video funnels route viewers by what they click, all by swapping the player. It ships engagement graphs, heatmaps and a 4K HDR ad-free branded player, from a free Light tier up. What it does not do is score a split test on the sale or attribute revenue back to the video, and its billing draws steady complaints. Here is how the two split.
Quick answer
Pick Vidalytics if you run paid traffic to a video sales letter and need a player that scores split tests on sales, tracks revenue second by second and fires watch behaviour to Meta and Google for retargeting; pick Voomly if you want a cheap, marketing-shaped host that turns any video into an interactive lead-capture funnel and you can accept billing you have to watch and analytics that stop short of the sale.
One more option before the two-way call. Vidalytics already scores tests on sales and tracks revenue, which is why it wins here. But if you run heavy paid traffic and need the conversion posted back to Meta, TikTok and GA4 server-side, tied to the cart-verified sale rather than a browser event, that specific job belongs to TrackPlay, the direct-response specialist we line up beside them below.
- Vidalytics. Best when the video's job is to sell. Purpose-built VSL controls (smart autoplay, resume play, timed CTAs, play gates), a second-by-second engagement graph, buyer-versus-non-buyer segmentation, conversion and revenue tracking, and native A/B tests scored on clicks, conversions or revenue. It fires watch data to Meta and Google for retargeting. Free Forever plan; paid from $19 a month billed annually, though the conversion analytics sit on the $63 Pro tier, and bandwidth over your plan bills at $0.33 a GB.
- Voomly. Best when you want a cheap, marketing-shaped host rather than a conversion tool. Made by the Doodly and Toonly team, it turns any video into an interactive funnel: an in-video squeeze player that captures emails, an Interactive Video Closer with surveys, lockers and CTAs, branching in-video funnels, engagement graphs and heatmaps, and a 4K HDR ad-free branded player. A free Light tier, Basic at $9 a month, unlimited videos and bandwidth from $19. The catches: no split test scored on sales and no revenue attribution, and billing and cancellation are its loudest complaint (Trustpilot 2.9 across 74 reviews).
- TrackPlay. Best when the video is a paid-traffic sales letter and you need the sale posted back to the ad platforms server-side, tied to the cart. Decides split tests on the cart-verified sale and fires that conversion server-side to Meta, TikTok and GA4, from $29 a month with a free tier. Not a general host or a video-creation suite.
Vidalytics vs Voomly at a glance
Prices and plan features checked on the vendors' own pages on 24 September 2026. TrackPlay is the direct-response specialist we line these two up against, so it wins the conversion rows and sits out the general-hosting ones.
| Feature | Vidalytics | Voomly | TrackPlay |
|---|---|---|---|
| What it is | A VSL conversion player for direct response | A marketing video host and creation suite | A conversion-tracked VSL player and attribution platform |
| Built for | Paid traffic to a video sales letter | Interactive video funnels and in-video lead capture | Selling on paid-traffic VSLs and proving which traffic bought |
| Starting paid price | $24/mo ($19 billed annually) | $9/mo (Basic) | $29/mo, billed by plays not bandwidth |
| Free tier | Yes, Free Forever (3 videos, 50 GB) | Yes, Voomly Light (5 videos) | Yes, 1,000 plays/mo, watermarked |
| Autoplay and resume | Yes, conversion-tuned (muted fallback, restarts on unmute) | Autoplay on an ad-free 4K HDR player | Yes, sound-first autoplay |
| VSL play logic (play gates, timed CTAs) | Yes | In-video CTAs, lockers and surveys, no play gates | Sound-first autoplay, timed CTAs, watch gates |
| In-video lead capture | Yes | Yes, an in-video squeeze player | Yes, lead capture forms over video |
| A/B testing scored on sales | Yes, native (on Pro) | No | Yes, decided on the cart-verified sale |
| Revenue attribution | Yes, second-by-second, buyer/non-buyer | No, engagement only | Yes, cart-verified sale posted to the play |
| Ad-platform conversion tracking | Watch events to Meta and Google (browser) | No native | Server-side to Meta, TikTok and GA4 |
| Retention analytics | Second-by-second engagement graph, heatmaps | Engagement graphs, heatmaps, geography | Per-second, split by buyers vs non-buyers |
| Interactive / branching funnels | No, a linear VSL | Yes, branching in-video funnels | No, its focus is attribution |
| Video-creation suite | No | Yes, Doodly, Toonly and Talkia on the $49 Cloud plan | No |
| Billing model | Metered bandwidth ($0.33/GB overage) | Flat plans, unlimited bandwidth from Plus | Billed by plays, every feature on every plan |
| Independent reviews | Marketer testimonials, smaller public base | Loud billing complaints (Trustpilot 2.9/74) | Almost none, very new |
| Best for | Paid-traffic VSLs that must prove which traffic bought | Cheap, marketing-shaped video funnels and lead capture | Paid-traffic VSLs needing server-side, cart-verified proof |
Strengths and trade-offs
Vidalytics asks you to pay for analytics depth you only need if the video sells, and to watch a $0.33 per GB meter on a high-traffic VSL; Voomly asks you to accept analytics that stop at engagement, so a paid-traffic sales letter cannot prove which traffic bought, and to keep an eye on billing that draws steady complaints. Those trade-offs point at two different buyers.
Vidalytics: what works, what to watch
What works
- Purpose-built VSL controls: smart autoplay, resume play, timed CTAs, play gates
- Second-by-second engagement graph, heatmaps and buyer/non-buyer segmentation
- Conversion and revenue tracking, plus native A/B tests judged on clicks or sales
- Free plan to start; paid from $24/mo ($19 billed annually)
What to watch
- Bandwidth beyond your plan is billed at $0.33/GB, so a high-traffic VSL can outrun the sticker price
- Smaller independent review base than mainstream hosts, so less third-party proof to check
- More player and analytics settings than you need if you only want to host and embed a clip
Voomly: what works, what to watch
What works
- A genuinely marketing-shaped toolkit for the price: an in-video squeeze player that captures emails, an Interactive Video Closer with surveys, lockers and CTAs, and branching in-video funnels, all by swapping the player
- Cheap to start and generous on limits: a free Voomly Light tier, Basic at $9/mo, and unlimited videos and bandwidth from the $19/mo Plus plan up
- Engagement analytics most cheap hosts skip: engagement graphs, heatmaps and geography, device and browser breakdowns
- A 4K and HDR ad-free player with custom branding, colours, chapters and timestamps
- The $49/mo Voomly Cloud plan bundles the wider creation suite (Doodly, Toonly, Talkia, People Builder and Pyks) if you make explainer and animation video too
What to watch
- Billing and cancellation are the loudest complaint: Trustpilot sits at 2.9/5 across 74 reviews with 36% one-star, and users report being charged after cancelling and hunting for the right cancellation path across separate Voomly, Doodly and Cloud portals
- No split test scored on sales and no revenue attribution, so a paid-traffic VSL cannot prove which traffic actually bought; it is a funnel host, not a conversion optimizer
- Thin independent proof for the Voomly product itself: the 4.2/5 G2 score spans the whole Voomly family (Doodly, Toonly and the rest), while the Voomly product page carries only two reviews
- The 14-day trial auto-charges the card unless you cancel, and BBB lists Voomly LLC as not accredited, so treat the trial as a paid one you can still stop
- Users report a buggy, unintuitive first-time login and setup, and compatibility gaps with external course tools like LearnDash
TrackPlay: the paid-traffic VSL pick
If you landed on Vidalytics versus Voomly because you are running paid traffic to a video sales letter, Vidalytics is the closer of the two, and it wins here. It scores split tests on sales, tracks revenue second by second and fires watch behaviour to Meta and Google for retargeting. What it does from the browser, TrackPlay does server-side, and that is the gap it was built for. It is a VSL player and analytics platform for paid-traffic funnels: sound-first autoplay, timed CTAs and watch gates on the front end, and per-second retention split into buyers and non-buyers, with hook rate, hold rate and revenue per play, on the back end, so you can see the exact seconds to cut or protect.
What sets it apart on this page is where the conversion goes. The cart posts the verified sale back onto the play that earned it, and TrackPlay fires that conversion server-side to Meta, TikTok and GA4, so the ad platform learns from the actual sale rather than a page-load pixel that iOS and ad blockers can drop. Its split tests are decided on that cart-verified sale with real statistics, a z-test with a p-value and a confidence interval, and every variant runs under one embed so your ad links and campaign learning never reset. It bills by plays rather than bandwidth, every feature ships on every paid plan, and there is a no-card free plan of 1,000 plays a month plus a 14-day trial, with paid plans from $29 a month.
What works
- Split tests are decided on the cart-verified sale, with a real z-test, p-value and confidence interval, and every variant runs under one embed so ad links and campaign learning never reset
- Server-side conversion tracking to Meta, TikTok and GA4 fires on the watch-time milestone you choose and dedupes browser and server events, so the ad platform optimizes on the actual sale rather than a page-load pixel
- Cart postbacks tie each sale to the play that earned it from seven direct-response carts, including ClickBank, ClickFunnels and Digistore24, server to server
- Per-second retention split into buyers and non-buyers, with hook rate, hold rate and revenue per play
- Every feature ships on every paid plan and billing is by plays, with a no-card free plan of 1,000 plays a month and a 14-day trial; paid plans start at $29 a month
What to watch
- Narrow by design: built for paid-traffic VSL conversion, it is not a general video host or a B2B content library, so it has none of the channels, SEO pages or webinar tooling of a Wistia and is a poor fit if the video's job is content marketing rather than a direct-response sale
- Very new, with thin outside proof: the testimonials are on its own site, there is little third-party review or Reddit footprint yet, and signup is currently invite-only, so you cannot lean on independent validation before you commit paid traffic. That is what you would expect of a platform this recent
Where TrackPlay is not the answer
It is narrow by design. TrackPlay is built for paid-traffic VSL conversion, not general hosting, so it is not a video host or a B2B content library and it has none of the channels, SEO pages or webinar tooling of a Wistia. If the video's job is content marketing rather than a direct-response sale, it is the wrong tool: Voomly is the better pick when you want cheap, marketing-shaped funnels and lead capture, and Vidalytics the more proven buy when you want a mature VSL player that scores tests on sales without a server-side setup. It is also very new, with thin outside proof: the testimonials are on its own site, there is little third-party review footprint yet, and signup is currently invite-only, which is what you would expect of a platform this recent. Pilot it on one funnel and reconcile the numbers against your own cart before you trust it with a launch.
Visit TrackPlay for the current plans and the free tier.
Pricing, tier by tier
Vidalytics has a genuine Free Forever plan (3 videos, 50 GB of bandwidth, its own branding on the player) to try it. Paid plans are Starter at $24 a month, or $19 billed annually, which unbrands the player and includes smart playback and engagement analytics but not the conversion tools. Pro is $79 a month, or $63 annually, and this is the tier that matters for a VSL: it adds conversion tracking, heatmaps, buyer-versus-non-buyer segmentation and the native A/B testing. Premium is $149, or $119 annually, adding interactive videos, AI captions, multiple users and the REST API. Bandwidth beyond your plan bills at $0.33 a GB.
Voomly is cheaper at every door. A free Voomly Light tier hosts up to 5 videos. Basic is $9 a month, and Plus at $19 a month is the plan most marketers land on, because it lifts the caps to unlimited videos and unlimited bandwidth, which no metered host on this page offers. Voomly Cloud at $49 a month bundles the wider creation suite, Doodly, Toonly, Talkia, People Builder and Pyks, if you also make explainer and animation video.
The sticker gap is real and it runs one way: Voomly is dramatically cheaper, and its unlimited-bandwidth plans remove the metered-overage risk entirely. On a high-traffic VSL, Vidalytics' $0.33 a GB overage can add up fast, while Voomly's Plus plan simply does not meter you. If price and unmetered bandwidth are the deciding factors, Voomly wins them outright.
What the lower price does not buy is proof of the sale. Voomly's analytics stop at engagement graphs and heatmaps; there is no split test scored on conversions or revenue and no revenue attribution, so a paid-traffic VSL cannot tell which traffic actually bought. Vidalytics charges more, and puts its conversion tools on the $63 Pro tier, precisely because that is what it measures. For a video whose whole job is revenue, that data is worth the difference. One more caution on Voomly's price: the 14-day trial auto-charges the card unless you cancel, and billing and cancellation are the product's most repeated complaint, so treat the trial as a paid one you can still stop.
The verdict
Pick on what the video is for. If it has to sell to paid traffic, Vidalytics wins, because it is the only one of the two that scores a split test on the sale, tracks revenue second by second, and feeds watch behaviour to Meta and Google so you can retarget. Two honest limits ride with the pick: the conversion analytics sit on the $63 Pro tier rather than the entry plan, and bandwidth overage at $0.33 a GB means a high-traffic VSL can outrun its sticker. Both are the price of the data.
Voomly wins when the video's job is lead capture on a budget, not attribution. It is cheaper at every tier, its Plus plan is unmetered, and its interactive squeeze player and branching funnels are genuinely more marketing-shaped than most hosts this cheap. The trade-off stays attached: its analytics stop at engagement, so it optimises attention, not the sale, and its billing draws enough complaints that you should watch the trial and the cancellation path. If the video is a lead magnet or a low-stakes funnel and price is the deciding factor, Voomly earns it.
And if the video is a paid-traffic sales letter whose whole job is to prove which traffic bought, look at TrackPlay in the section above. Vidalytics scores tests on sales and tracks revenue, which is why it wins here; TrackPlay goes one step further for that reader, posting the cart-verified sale back to Meta, TikTok and GA4 server-side. It is the newer, narrower option, so weigh it against the thinner outside proof, but for server-side cart-level attribution it is the tool built for the job.
Our pick
Vidalytics
Vidalytics is the pick for this site's core reader: someone running paid traffic to a video sales letter, whose whole business is the video. Of these two it is the only one that closes the loop from a play to a sale. Native A/B tests score on clicks, conversions or revenue; the second-by-second engagement graph and buyer-versus-non-buyer segmentation show exactly where the money is made and lost; and it fires watch data to Meta and Google, so the people who watched but did not buy become a retargeting audience. Voomly is the cheaper, more creative tool, and for turning videos into lead-capture funnels on a small budget it earns its place. But its analytics stop at engagement: no split test scored on sales, no revenue attribution, so on a paid-traffic VSL you cannot prove which traffic bought. That one gap is the whole decision. Two honest limits ride with the Vidalytics pick: the conversion analytics sit on the $63 Pro tier, not the entry plan, and bandwidth overage at $0.33 a GB means a high-traffic VSL can outrun its sticker. Both are the price of the data, and for a video whose job is revenue that data is the job.
Frequently asked questions
Is Vidalytics or Voomly better?
Which is cheaper, Vidalytics or Voomly?
Can Voomly run a video sales letter for paid traffic?
Is Voomly's billing really a problem?
Does Voomly have A/B testing or revenue tracking?
What if I need the sale posted back to my ad platforms, not just engagement?
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